Monday, April 21, 2008
Friday, April 18, 2008
Lifefilter Links 4.14.08 - 4.18.08
Lifefilter's Links for w/o April 14th: 
Fiji Water to Go Carbon Negative
Fiji Water has just announced its going to not only reduce its environ-footprint, but through renewable energy products reduce carbon in the air. Finally a company gets it right!
The New News Process
Jeff Jarvis has a great article on the new ecosystem of news publishing; changing from a press-centric to proactive consumer model.
iPhone Gets a Visual Search Engine
Google may finally have a run for its money. A visual search (already available in Japan), is coming to the iPhone to let us track the things that dazzle us.
Packaging Goodness
Can a package be virtuous? Ya know, like you and me? TheDieLine debates.
Wine by the Tube
I can’t help to think it looks like makeup, but apparently wine samples in tubes are the latest and greatest. First the cork, now this!
Sneaker Vending Machine
Onisuka Tiger has created the world’s first vending machine filled with shoes, and is taking it on a national tour of the UK. Hello Nike isn’t this your territory?
Muxtape
Remember the mixtape, the most perfect gift for anyone, anytime. Muxtape brings it back in a digitally friendly format.
The NYC Farm
New York Magazine asked 4 architects to create buildings for land on Canal and Varick. See their concepts.
Oakley’s Red Camera Prototypes
Oakley’s innovative Red Camera division continues to pump out HD pro-grade consumer cameras. Calling all movie directors.
Raw Chocolate
A new artisan chocolate aims at preserving the raw vitality of things like electrolytes and anti-oxidants through a low-heat creation process.
The Endangered Record Store
This may come as no surprise, but everyone’s favorite aural curator is going the way of the dinosaur. Be afraid.
Accenture’s Television in Transition report
In an interesting consumer report asked consumers about TV, and surprise – they listed commercials as the worst part of Live TV. What can advertisers do before they lose their audience?
Best Margaritas in Midtown
Glorious weather means good times to be had outside. Gridskipper tells us about a few hotspots for sippin on Margaritas.
New Reading: Buying In by Rob Walker
Today I received a really nice gift. An advance copy of Rob Walker's "Buying In", his latest book which explores the intersections of consumerism and identity. I have literally dipped my toes into the prologue, but it looks fantastic. For those of you living under a rock, Rob curates the insightful Murketing and writes for the New York Times Magazine. Will put a review up once i get through it.
Wednesday, April 02, 2008
Nike Virtual Sports Spray
Nike's innovation group seems to be on fire! First Sparq and now this. Word and images are surfacing about a vitrual spray, that glows in the dark, and allows you to create your own lines for nightplay. You can color court outlines, the ball, players, anything and be ready to play. The paint disappears after two hours. No word if this is environmentally friendly or not. Apparently it was developed by Nike with designer Pierre Haulot. Very innovative way to take the game late at night. I for one can see some great beach games here.
viahighsnobiety
Tuesday, April 01, 2008
Living the ALife
InquiringMind Magazine has a behind the scenes peek at one of the original NYC streetbrands, ALIFE. ALife has been a truly original brand, establishing itself through mainly footwear and growing the brand to a global conglomerate. Their followers are nothing short of rabid, as I can attest to standing for almost 3 hours with 60+ folks for a red/flourescent green t-shirt down on Rivington. InquiringMind has an extremely candid and open conversation with its founders, Rob, Arnaud & Matt. They let loose on their creative backgrounds in graffiti, professional deathshifts of business and advertising, and how their love of brands developed into Alife. The guys take the time to discuss their thoughts on the overplayed art/street movement, which brands can step to them, who else could do a worthy collabo with Levi's. Hint: Ego plays a big role in this discussion. With that being said, its great to see the mindset and motivations of major streetwear players. They even give us a hint of where the scene might go next. All you kids thinking of creating the next big hit, take a read and see what you are up against. It might make you think twice.
ALifestyleLikeNoOther
Subscribe to:
Posts (Atom)
Posts
